Achiever's Success Story
Emust Enterprises Provides end to end Solutions without Compromising Brand Equity
Mr. Arun Vajpayee’s company Emust Enterprises Pvt. Ltd. started its operations in 2017 with Bombay Dyeing’s exclusive Online Distributorship. It registered 125% growth in the very first year which kept on growing at a pace of 160% and 180% respectively in subsequent years. The company added Trident- home furnishing brand to its feather in 2018. And also launched Ispace and IMT named private labels brands in home furnishing and footwear category.
India’s no. 1 Cricket equipment and apparel brand SG, internationally popular women apparel brands from the house of Inditex (Spain) Stradivarius, Niza and UCB (mask category) got added in the critical COVID-19 lockdown period and are doing wonders. The company is targeting an ambitious target of 20 Cr. by Mar 2021.
According to Mr. Vajpayee, getting quality manpower and reconciling with online portals where human intervention is least are two major challenges of this industry. The company is working on a long-term strategic partnership with Amazon, FlipKart and Myntra for their merchandise gap filling in which they have already roped in Flipkart’s no.1 white label brand IWS in the home furnishing segment which is poised to clock 10 Cr. biz this year only.
They aim to become a one stop solution for major national brands to be on boarded on entire online platforms and provide end to end solutions to not only generate wonderful sales volumes but also get maximum visibility.
The company’s motto is to be NUMERO UNO in aggregation business for different brands in different categories at online platforms and also to create amazing white labels to cater the gaps of online merchandise both in product quality and price offering perspectives.