“Learning never Stops” is her belief and she never shies away from learning the latest developments in the field of Marketing, Branding & PR Management. She mentors and supports various start-ups and companies in their marketing efforts to help them uplift their brand value and company profile.

She is also a strong supporter of women empowerment. She believes the most important step of women empowerment in this country is to assure their safety first.  “Safety of women leads to their empowerment. So, create that society which is safe for women. Create that system which is safe for women. Love your women and empower them with your respect for them.  Empowering Women is a feeling along with an action, not only by others but by women themselves too. Every woman should find that one spark in herself that she can light for the world to see and experience.”

Along with an infectious zeal and a charismatic persona she also has a beautiful heart. She is a God loving person and ensures to balance time between her personal and professional commitments.

She is also a strong supporter of women empowerment. She believes the most important step of women empowerment in this country is to assure their safety first.  “Safety of women leads to their empowerment. So, create that society which is safe for women. Create that system which is safe for women. Love your women and empower them with your respect for them.  Empowering Women is a feeling along with an action, not only by others but by women themselves too. Every woman should find that one spark in herself that she can light for the world to see and experience.” (Quote by Geetika Anand Gupta)

She has launched a new QSR/Cloud kitchen brand called “Mad Over Parathas & Pakodas” (popularly known as MOPP). This brand is an attempt to uplift Indian street foods Parathas and Pakodas from the roadside to a much more upscale service environment where hygiene and quality of food are not compromised. Food is delivered to your door step in a custom designed packaging that keeps the food fresh, crispy and hot. She then launched Mealy during the covid time to deliver everyday lite comfort meals made in homestyle recipes to ensure a homely experience. Her third brand Mad Over Curry delivers rich and authentic North Indian curries with a range of tandoori and grilled starters. She plans to open 100+ of these outlets in next 3 years.

She has bagged various awards. Some of the recent ones are listed below.

• Dilli Ke Dhaakad by BIG FM 92.7 2020
• Woman Entrepreneur of the Year 2022 by Indian Achievers Forum
• Superwoman Award 2022 by City Spidey and Cloud Nine Gurgaon
• Professional Entrepreneurship Award 2019 by Yes Bank
• Leadership Excellence Award 2018 by Knowledge Seed Learning Center
• Woman Leadership Award 2019 by ET Now Rise with India
• Leadership Excellence Award 2018 by Zee Hindustan

She has been honored by various organizations as Guest of Honor, Guest Speaker, Jury etc. for various events.

All through her career, she has been keenly involved with several CSR and social activities as she has an inherent passion which drives her to social causes.

Geetika always strives for perfection but settles for nothing less than excellence in everything she does.